Top 5 Photo and Video Apps on iOS in the US: Q1 2023 Performance

In Q1 2023, the top five photo and video apps on iOS in the United States exhibited diverse performance trends in terms of weekly downloads, revenue, and active users. Here's a detailed look at how each app fared:

CapCut - Video Editor showed impressive growth in weekly revenue, starting at approximately $93K in late December and peaking at around $202K by mid-March. Weekly downloads fluctuated, with numbers ranging from 616K to 956K, while weekly active users increased steadily from 2.2M to over 3.2M by the end of the quarter.

YouTube: Watch, Listen, Stream maintained robust weekly revenue, starting at $12.6M and experiencing a slight dip to $9.9M in late January before climbing back to $12.2M in March. Downloads were more volatile, peaking at 681K in late December and dropping to around 311K by mid-March. Active users remained relatively stable, hovering around 102M throughout the quarter.

Instagram experienced a significant spike in revenue in late March, reaching approximately $2.5M. Weekly downloads varied between 259K and 442K, and active users remained fairly consistent, around 55M.

Snapchat saw notable fluctuations in weekly revenue, peaking at about $1.3M in early March. Downloads were relatively stable, ranging from 191K to 291K, and active users showed slight growth, ending the quarter at 51.1M.

Google Photos: Backup & Edit had steady weekly revenue, starting at around $1.3M and closing the quarter at approximately $930K. Downloads remained consistent, between 160K and 234K, while active users hovered around 9M.

These insights are based on data from Sensor Tower. For more detailed analytics and trends, visit Sensor Tower's platform.